It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

CU Boulder’s web standards help us ensure a seamless user experience across sites and devices. These guidelines promote compatibility and accessibility on university websites, enhancing our overall ...

The following guideline provides an overview of updates to the CU Boulder web brand identity standards. The new web identity standards for CU Boulder are part of an overarching refresh to CU system ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on the ...

Tubi has given its logo an overhaul and a new coat of vivid paint — and has introduced a buoyant sonic logo akin to Netflix’s “tudum” — as the Fox Corp.-owned streamer prepares to launch into more ...

Cracker Barrel unveiled a new logo, removing the image of a man sitting by a barrel, and sparking mixed reactions. The rebrand includes menu changes, restaurant renovations, and an "enhanced brand ...

AUSTIN (KXAN) — The city of Austin has rebranded. At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he said is the first in the ...