Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements ...

The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge ...

Implementing the following strategies can help your digital ad marketing campaigns as your business evolves with the latest ...

Some of the ice cream flavors available at the eCreamery in Omaha, Neb. The company depends on digital advertising to support its brick-and-mortar business. (Photo from Facebook) Eighteen years ago, ...

Advertisers and consumers have had something of a grand bargain for decades: If we’re willing to put up with ads, we can watch, listen to, or otherwise consume content for free. But the proliferation ...

The company has been hit with the first-ever penalty under the EU’s landmark digital-content law.

As environmental consciousness rises among consumers, brands face mounting pressure to minimize their carbon footprints across operations. In marketing and advertising, sustainability has emerged as a ...

Digital Turbine’s APPS On Device Solutions (ODS) offerings have been at the core of simplifying how users discover and ...

As the Australian summer unfolds, many businesses face a perplexing challenge: millions of dollars in advertising budgets are ...

Pricing and procedures for our Bulk Ads Digital Advertisements. Bulk ads give you an amount of weeks to use however you would like during the school year. Each ad subitted uses up the number of weeks ...

Editor's note: This post has been updated for the 2025-26 season. It was originally published in 2023. Welcome to FTW Explains, a guide to catching up on and better understanding stuff going on in the ...