NEW YORK – The NBA delivered its most-watched Christmas Day in five years, averaging 5.25 million viewers per game in the U.S ...
NEW YORK — The final viewership numbers are in for the NBA’s five games on Christmas Day and they were even better than first thought, the league and ESPN announced Monday. An average of 5.335 ...
The uniforms in 2015 were so good, the league ran it back in 2016 with essentially the same formula. And it still worked! One of the big reasons it worked is that the 2016 Christmas day slate produced ...
NEW YORK — The NBA’s five-game Christmas Day slate averaged about 5.25 million viewers per game across ABC, ESPN and its platforms, in final ratings released by the league and Nielsen on Monday.
Knowing this, the NBA strategically decided early on to schedule games on Christmas Day that showcase the league's top teams and best players in an effort to captivate television audiences.
We’re set for the NBA’s annual Christmas Day extravaganza, which, as customary, consists of five games. We do have some ...
New York has been surging, having won nine of its last 11 games going into the Christmas Day action. The Spurs have won four ...
The NBA Christmas Day slate of games is always a gift, but a certain tradition has been missing from the holiday season in recent years: Christmas jerseys. Get exclusive access to thousands of ...
Dallas Mavericks sharpshooter Klay Thompson etched his name deeper into NBA history on Christmas Day. Thompson surpassed Hall ...
This year's Christmas Day games were some of the best games that the NBA has had on their showcase day in years. Every game was competitive and the stars in those games showed out. That resulted ...