Fifth Third's new slogan wants customers to know the bank is better. How much better? Five thirds better, or 166.7 pct.

Indonesia's latest campaign to lure tourists got off to a rocky start after embarrassed officials acknowledged that a key slogan was ungrammatical and ordered it corrected.

Indonesia's biggest Islamic lender Bank Syariah Indonesia (BSI) on Tuesday said it was working with regulators to bulletproof its cybersecurity after media reports that account details of 15 ...

Huntington Bank claimed the runner-up spot for "mega" companies in the 2023 Top Workplaces survey -- up from sixth place the year before. Putting a "people first," both customers and employees is ...

Bank of America has begun to roll out its long-awaited new branding and marketing campaign with a new slogan, a series of new ads and bankers talking about the new image.

The slogan splashed across French right-wing presidential candidate Nicolas Sarkozy's campaign posters is also that of a Moroccan bank, which started using the phrase 15 years ago, a satirical ...

'Bank less': The slogan so popular two banks are using it What do you do when you discover your new brand philosophy is already in use by another player in your industry? Australia's Bankwest decided ...