A new survey commissioned by One A Day®, the multivitamin and supplement brand by Bayer rooted in more than 80 years of nutritional science, suggests ...

The pharmaceutical company’s latest partnership with Incremental and Skai drove a 32% boost in iROI, delivering nearly a third more sales per ad dollar.

“Incremental celebrates the strong results of our collaboration with Bayer and Skai,” said David Pollet, CEO of Incremental. “Integrating incrementally measurement directly into media activation ...

The pharmaceutical company’s latest partnership with Incremental and Skai drove a 32% boost in iROI, delivering nearly a ...

Vicks once again achieved the top monthly spot for TV impressions, while iSpot noted that pharma brands generated more year-over-year returns from sports and news cables compared to 2023.

Bayer AG was told by a jury to pay $100 million to four people at a Seattle-area school who said their exposure at the ...

Bayer Leverkusen close on Bayern Munich while French giants suffer cup woe - In Italy, Juventus were held to their 13th draw ...

Berlin, Germany, and Research Triangle Park, N.C., USA, Jan. 14, 2025 (GLOBE NEWSWIRE) -- Not intended for UK MediaEnrollment ongoing in the ...

Channel seed is introducing an exclusive, new offering of downstream seed treatment products for next season along with an ...

We’re longtime fans of the brand’s many beautiful and affordable swimsuits and want to call out its plus-size swimwear line, too. Perhaps best of all, pretty much every piece from the brand ...