As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...
Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...
LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...
While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...
During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...
On the latest episode of the New Heights podcast, King James joined fellow Northeast Ohio natives and NFL stars Travis and ...
For over 20 years, LeBron James has been the face of Nike basketball, signing a lifetime deal with the brand in 2015, reportedly ... he had over 20 signature shoes, LeBron James was the most ...
Perhaps no other professional athlete in the United States sports landscape capitalized on and realized their hype more than ...
LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...