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Prime Video consumers are appealing the dismissal of their lawsuit accusing the company of sharing information about their ...

Lucy McLellan's last day at Stellantis is July 11. She joins T-Mobile as chief brand and communications officer.

DM9 Withdrew Its Grand Prix Winning Entry for appliance maker Consul and submissions for two other campaigns following an ...

The "Dunkin' Daydream Hotline" spot is running on organic social. The creative is by Artists Equity Advertising. The new ...

Among the activations promoting the movie sequel: "Happy Gilmore"-themed cups, a sweepstakes, and an immersive digital ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Gen Z appears caught somewhere between optimism and anxiety, favoring indulgence, spontaneity and self-care as coping mechanisms.

That is, get an AI agent, which creates massive efficiency for the foundation of advertising. But where does its role begin -- and end?

At best, hashtags are harmless. At worst, they make your brand look out of touch with current best practices and user behavior. Don't waste strategic brainpower on them.

With "F1: The Movie," Apple’s Original Films unit scored its first big commercial hit as a theatrical film producer -- pulling in $55 million domestically and $88.4 million internationally, per IMDb’s ...

AI is being hyped as the magic tool to give small and medium size businesses a lift when it comes to competing with others, but a recent study of 750 SMBs suggests otherwise. Could it come down to ...