Liverpool signed with Nike from the start of the 2020/2021 season after winning their first Premier League title, ditching ...

With the all new Adizero ZG, adidas Golf has officially left its mark on the franchise which first launched in 2008. Those familiar with the adidas Golf lineup will recognize the ZG tag from the line ...

Adidas AG reported an operating profit in the fourth quarter, rebounding from a loss the prior year, and exceeded its ...

Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

The apparel giant, which outfits Sullivan and Messi, has cast the 15-year-old phenom in a social media video series about ...

Yamal has established himself as one of the best players in the world at the age of 17 and big brands are queing up to be ...

Predator 25, the latest iteration of its iconic football boots, combining design elements from its storied past with ...

GOAL gets the measure of the latest from the football zeitgeist, including the Real Madrid star's shirt choice, the return of ...

Travis Hunter made quite a lot of money through NIL deals during his time with Jackson State University and Colorado ...

Another gem from the past returns, courtesy of the wonderful Adidas Originals Samba 62 trainers. I suspect these will fly out ...

The NCAA policy change regarding logos on field opens up new revenue source for Texas Tech football. Talks also under way on ...