"We understand, we appreciate, we remember," said the North Country Chamber of Commerce's president to Canadians.

The North Country Chamber of Commerce has unveiled a new campaign highlighting the long-standing bonds between Canada and the U.S.

Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.

Marketing in the digital era has become a lot more finely nuanced than ever before. Today, news and info travel instantly, ...

Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

When Eastern European brands choose to combine folklore with digital tools, they don’t just do marketing; they create bridges ...

We’ve seen campaigns that make us laugh, some that make us think, and others that just feel right. It’s a wild time to be ...

When Sydney Sweeney teamed up with American Eagle for their blue jeans campaign, she sparked worldwide controversy. As a ...

This is why intuition isn’t the opposite of data; it’s the mastery of it. It’s what allows a leader to move beyond the safety of the numbers and find the courage to trust an idea that no data set or ...

The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail ...

Some 90% of brands plan to expand into new markets with significantly different cultures and languages over the next five years, according to Phrase’s 2025 Global Business Case for Expansion study.