Cheetos captured all 1,440 frames of a TV ad into the Snapchat camera’s machine-learning software for a compelling augmented ...

Apple is researching the smart glasses market, potentially aiming to launch its own product by 2027. The company is studying ...

This article explores practical use cases for AR/VR, highlighting how these technologies are revolutionizing workflows, ...

Snapchat’s head of apparel and footwear, Crystal Alexander gives insights into how the social media platform is helping ...

"Snapchat does not always accurately curtail or filter content to the user’s age. Not only are they vulnerable to viewing ...

Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. List of Partners (vendors) ...

Meta and Snap are both countering ByteDance's TikTok with their own short video platforms. Meta's Reels seems to be gaining ...

Walt Disney has set up an Office of Technology Enablement unit It will coordinate the company's use of emerging technologies The Office of Technology Enablement will grow to about 100 employees ...

Snapchat's ‘Diwali Game Lens’ provides a delightful 30-second game where users trace popular Diwali symbols, such as lanterns ...

The platform’s hot streak endures as it reports 10% year-over-year ad revenue growth and the addition of 37 million daily ...

The marketers leveraged Stagwell’s ARound augmented reality platform to engage sports fans with branded experiences during live sports broadcasts.