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When Alexa temporarily “lost her voice” during Super Bowl, Amazon brought in celebrity stand-ins like Gordon Ramsay, Cardi B, Rebel Wilson, and Anthony Hopkins. Their exaggerated responses turned simple voice commands into funny, relatable moments that showed just how smoothly Alexa usually works. A brief appearance by Jeff Bezos added to the impact. The commercial became a huge hit, topping USA TODAY’s Ad Meter and proving how humor, familiar faces, and a clear product message can create an unf
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When Alexa temporarily “lost her voice” during Super Bowl, Amazon brought in celebrity stand-ins like Gordon Ramsay, Cardi B, Rebel Wilson, and Anthony Hopkins. Their exaggerated responses turned simple voice commands into funny, relatable moments that showed just how smoothly Alexa usually works. A brief appearance by Jeff Bezos added to the impact. The commercial became a huge hit, topping USA TODAY’s Ad Meter and proving how humor, familiar faces, and a clear product message can create an unf
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Jeff Bezos Fan Page on Instagram: "Amazon Didn’t Just Run an Ad — They Proved a Point. In this commercial, Alexa suddenly loses her voice. The house falls into chaos. Amazon’s solution? Replace her with celebrities. Gordon Ramsay screams instead of helping. Cardi B turns simple requests into pure nonsense. Funny? Yes. Useful? Not even close. And that’s the genius. By showing how badly everything works without Alexa, Amazon makes you realize how essential she actually is — without listing a singl
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